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Thursday, April 30, 2009

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Traffic Exchange Sites

Traffic Exchange Sites are websites where you get page views of your own site in exchange for visiting others. Many such sites are available. However, choosing the right one or a combination of them can be a very time consuming process.

Basically there are two types. Manual surfing and Auto surfing. Some Traffic exchanges cater for Manual surfing only, some cater for Auto surfing only and some cater for both.

Manual surfing - This requires your input by clicking a button after a specified time period, generally 15, 20 or 30 seconds, although there are a few other variations. With manual surfing, the surfer is expected to view each site. However, with most exchange sites, it is possible to minimize or resize the windows. This defeats the purpose because it allows multiple sessions to be run simultaneously. On the better exchange sites, security measures are often used to deter this. These are normally random prompts that require user input. For example, after x number of page views, you may be required to enter a code, select a color or image or perform some other variation of this.

Auto surfing - This requires no input. However in reality, your input may be required because of popup or frame breakers. Some traffic exchange sites require that the pages run are maximized and although you can minimize the page yourself, it will automatically maximize at the next refresh. You will also find that with some exchange sites, pages will run on top whereas with others, pages will run quite happily underneath, allowing you to do what ever you like without ever viewing the page content.

Both manual and auto surfing will bring traffic to your website, but there is a much greater likelihood of your web pages being actually seen with manual surfing.

Credits - As well as surfing, credits are usually acquired for subscribing, for referrals and for any winnings associated with exchange site lotteries, games or competitions. These credits can then be used to increase the traffic to your site. Some exchange sites will also allow you to sell your credits to other members.

Free or Paid - The majority of Traffic Exchanges offer a paid option. This option may give you a better surf ratio, bonus credits, money for referrals or other benefits. Before paying however, it is important that you test how targeted the traffic is that you receive. There's no point in paying for extra traffic if it doesn't generate any more income for you.

Click for Credits or Buy Credits - Is it worth buying credits?

This can depend on a number of reasons. The two main ones are time and money.

Let’s take an example

At the time of writing the cost of 2000 credits for free members of a well known Traffic Exchange Site was $40. This works out at $0.02 a click. For pro members the same $40 bought 2200 credits.

With the number of clicks limited to 250 per day and page views of 20 seconds this means that in theory it will take you 250 X 20 = 5000 sec or 83 minutes 20 seconds to view the 250 pages. However in practice you must allow extra time for clicking the next button, clicking the title of the page you will be viewing and any sites worth looking at.

Since I am a firm believer in practical results, I viewed the 250 pages. It took me 2 hours and 12 minutes to accomplish this. During that time, I accumulated 854 credits. To buy these credits would have cost $17.08 as a free member and approximately $15.53 as a pro member. Allowing for rounding up, this equates to almost 390 credits per hour or $7.80 per hour cash value.

Now ask yourself this. Would you work for $7.80 per hour?

I must emphasize that this is only one example and that other results will differ because of the random allocation of credits. It is shown here only as an example and to give you an idea of the cost implications for one particular traffic exchange site. The cost of credits may differ dramatically for different exchange sites. If you buy or intend to buy credits from a traffic exchange site, you can apply what is shown in the example. There's no need to click on a large number of websites to find out if your exchange site is giving you enough credits for your money. A sample of around 20 sites should give you enough information to produce a rough value-for-money guide.

If you enjoy this sort of thing or want a break from train spotting, you could expand on this. Increase your sample size, increase the number of samples, select a good representation of traffic exchanges and tabulate your results. Choose enough sites and you will be able to create your own league table. There’s a market for everything.

Whether you use traffic exchange sites or not in the quest for more visitors to your site, you should at the very least know what they are and what they do. But don't totally dismiss them. They are part of an expanding market. I recommend that you try at least one traffic exchange site. You could read every book on the subject, but without active participation, you will not be qualified to comment on their worth or suitability. The time taken for a few mouse clicks is a small price to pay. If it works for you, you have learned. If it doesn't work for you, you have learned.

Repairing Your Own Machine Components

Many industrial concerns have workshops of their own. For the repair of worn shafts, the lathe machine is excellent. Keyway slots can be machined by using a milling machine, while a shaping machine can do machining of large flat areas. A drilling machine does drilling of holes.

A skilled Maintenance Engineer should know how to use all these machines in order to make his own repairs in a safe manner. Very often he has to supervise machinists. The information below should be useful for that purpose.

Lathe Machine

The lathe machine uses a single-point-cutting tool for a variety of turning, facing, and drilling jobs. Excess metal is removed by rotating the work piece over the fixed cutting tool to form straight or tapered cylindrical shapes, grooves, shoulders and screw threads. It can also be used for facing flat surfaces on the ends of cylindrical parts.

The work piece is clamped onto a horizontal rotating shaft by a 3-jaw or 4-jaw chuck. The latter chuck can be used to cut off-centered cylinders. The rotating horizontal spindle to which the chuck is attached is usually driven at speeds that can be varied.

The cutting tool is fixed onto a tool rest and manipulated by hand. It can also be power driven on straight paths parallel or perpendicular to the work axis. This is useful for screw cutting.

Internal turning known as boring results in the enlargement of an already existing hole. The holes are more accurate in roundness, concentricity, and parallelism than drilled holes. A hole is bored with a single-point-cutting tool that feeds along the inside of the work piece.

Shaping Machine

The shaping machine is used to machine flat surfaces, grooves, shoulders, T-slots, and angular surfaces with single-point tools. The cutting tool on the shaper oscillates, cutting on the forward stroke, with the work piece feeding automatically toward the tool during each return stroke.

Drilling Machine

The drilling machine is used to cut holes in metal with a twist drill. By changing the cutting tool, they can be used to do reaming, boring, counter boring, countersinking, and threading.

Milling Machine

The milling machine uses a rotating cutting tool to cut flat surfaces, grooves, and shoulders, inclined surfaces, dovetails, and T-slots. Cutters of many shapes are changed to cut different grooves.

Cutting Tools

Metal-cutting tools are classified as single point or multiple point. The lathe and shaping machine use single point cutting tool while the milling and drilling machines use multiple-point-cutting tools.

Metal is cut either by moving the work piece like in the lathe or by moving the tool like in the shaping machine, drilling or milling machine. Clearance angles must be provided to prevent the tool surface below the cutting edge from rubbing against the work piece. Rake angles are often provided on cutting tools to cause a wedging action in the formation of chips and to reduce friction and heat.

Tool Materials

In order to remove chips from a work piece, a cutting tool must be harder than the work piece and must maintain a cutting edge at the temperature produced by the friction of the cutting action.

Carbon Steel

Carbon steel tools even though comparatively inexpensive tend to lose cutting ability at temperatures around 400 degree F (205 degree C).

High-Speed Steel

High-speed steel, containing 18 percent tungsten, 4 percent chromium, 1 percent vanadium, and only 0.5 to 0.8 percent carbon, permits the operation of tools twice or three times the speeds allowable with carbon steel

Cast Alloys

Cast-alloy cutting-tool materials containing cobalt, chromium, and tungsten are effective in cutting cast iron and retaining their cutting ability even when red hot.

Cemented Tungsten Carbide

The hardness of Tungsten Carbide approaches that of a diamond. Tungsten carbide tools can be operated at cutting speeds many times higher than those used with high-speed steel.

Oxides

Ceramic, or oxide, tool tips consist primarily of fine aluminum oxide grains, which are bonded together. These are very hard.

Cutting fluids

An overheated tool can become blunt and soft very fast. Therefore very often, cooling fluids cools the cutting points of the tool. This serves to lubricate and cool.

Water is an excellent cooling medium, but it corrodes ferrous materials. Sulfurized mineral oil is one of the most popular coolants as it can both cool as well as lubricate. The sulfur prevents chips from the work from melting on to the tip of the tool.

Wednesday, April 29, 2009

A Review of the Most Popular Garage Door Openers

Genie, Chamberlain, Sears, Wayne-Dalton, Linear, and Universal (SkyLink) make some of the best garage door openers on the market. The following product reviews should be useful for those in the market for a garage door opener.

The Genie® Company is one of the most well-known and trusted companies in the US. Founded in 1923 under the name of the Alliance Manufacturing company, Genie manufactures consumer, industrial as well as military products. The Genie® brand of garage door openers are very popular for their high power remote-controlled garage door opening systems.

Genie produces a wide range of garage door openers and the most popular brands from Genie are: the Excelerator, the Screw Drive and the Chain Glide. Other brands include the Alliance, the Blue Max, the Crusader, Python, Pro-Max, Lift-a-door, OverHead Door, Norelco, Code-Dodger and Intellicode.

Genie uses state-of-the-art technology in its garage door openers. The Intellicode® remote access security system changes the security code to one of billions of combinations each time the transmitter is used, thus making it one of the safest systems in the world. Its Sate-T-Beam™ infrared beam system can sense the presence of objects in the door’s path and can thus prevent damage to equipment. Genie garage door openers can be installed on both single as well as double doors. They use ½ horsepower and can work on doors that are up to 8 feet high. Genie garage door openers open twice as fast as other garage door openers but close at normal speeds. They are very quiet, have a bright, wide-angle lighting and powerful motor design and can work in any weather conditions. Such advanced technologies make the Genie brand of garage door openers most popular in the world.

Chamberlain GmbH based in Saarwellingen, Germany is a principal supplier of residential garage door openers, commercial and residential gate operators, and remote controls in the world. The company has offices in France, England, the Netherlands, Poland, Slovak Republic and Singapore. Chamberlain products are available almost across the whole world.

Chamberlain offers garage door openers in commercial as well as residential varieties. Chamberlain®, Whisper Drive® and Power Drive® Garage Door Openers are the most popular brands from Chamberlain.

LiftMaster® is the most popular brand from Chamberlain. This range also includes the Liftmaster garage door opener remotes, replacement parts, mini transmitters, keychain remotes and other accessories. LiftMaster garage door openers are available in different drive and horsepower modes and are combined with a wide range of accessories and options. The LiftMaster range contains: the Estate Series, the Premium series and the Contractor series. These are available in the belt drive; screw drive as well as in chain drive models.

Chamberlain’s Power Drive® and Whisper Drive® belong to the residential garage door opener category in the do-it-yourself range. The Elite™ range contains premier residential and commercial gate operators and access control systems. The Sentex® range is for secure residential and commercial garages.

Sears Holdings Corporation, parent of Kmart and Sears, Roebuck and Co., is the third largest broad line retailer in the US. Sears Holdings is a leading supplier of tools, lawn and garden, home electronics, and automotive repair and maintenance. It supplies the Craftsman range of garage door openers.

Craftsman supplies power tools, storage chests and cabinets, bench power tools, mechanics tools, power tool accessories, general hand tools, compressor tools, carpentry tools and home security and garage door openers and accessories. The Craftsman range of garage door openers consist of simple ½ hp garage door opener, ¾ hp garage door opener in chain drive models. Other products include the universal remote control conversion kit with 1 remote, the 10ft chain drive extension kit, the 10ft extension kit for garage door opener, the 8ft extension kit for garage door opener, the 8ft rail extension kit, the Remote control, 3-function security, keyless entry pad, plug-in light control for garage door opener, the wireless garage door monitor and the extension kit (screw drive).

Wayne Dalton, established in 1954, is the producer and supplier of the safest residential and commercial garage doors and garage door openers in the US. Wayne Dalton supplies two kinds of garage door openers: wall mount and ceiling mount. The wall mount openers, an exclusive product from Wayne Dalton, can be mounted on the wall beside the door. This helps to eliminate the chains, belts, screw drive and tract that usually clutter the garage ceiling. This model also helps to eliminate noise and vibration to a large extent.

The Linear Corporate is a major producer of security systems like garage door and garage door openers. Linear produces garage door openers accessories like the Linear Act 21 key chain transmitter, Linear DR3A Linear Moore-O-Matic gate or garage opener receiver, Linear DT2A gate or garage door opener replacement transmitter, Linear DTC Moore-O-Matic Delta 3 Remote (same as DTD or DT) gate or garage door opener replacement transmitter, Linear DTKP wireless keypad, Linear MDR Megacode System single channel receiver, Linear MDT-1 and MDT-2 Megacode gate or garage door openers, Linear MDTK wireless keypad model, Linear MT-1B channel visor block coded transmitter, Linear MT-2B channel visor block coded transmitter etc.

Linear also makes the Stanley range of garage door opener parts and accessories like Vemco, Quiet Glide, LightMaker, Home Innovative, Whistler, Popular Mechanics, SecureCode.

Tuesday, April 28, 2009

Different Forklift Accessories

There are several types of forklift accessories that make it possible to use the forklift in a variety of different situations. Add-ons make it possible to carry metal drums filled with liquid, large rolls of carpet, or even people.

Drum handlers make it possible to safely transport liquid filled drums on a forklift. Most drum handlers slide onto the forks of the lift, allowing the operator to lift the drum handler by raising the forks off of the ground. Drum handlers hold the drums in one of two ways. The most common method is for the drum handler to clamp onto the rim of the drum in one or two places. This is perfect for keeping the drum upright and stable during transportation. Another way is to attach the drum by chaining the drum to a drum faucet from the cab of the forklift. This way, the forklift operator has the option to control the speed at which the drum contents are dumped by operating a chain pulley.

Carpet poles are long, sturdy poles that are used to carry roles of material such as carpet. They can be mounted to the carriage or to the forks. Carpet poles are useful because they allow forklift operators to safely transport carpet rolls by putting a pole through the hollow center of the roll. The carpet is not able to roll around during movement as it would if it were merely sitting on the forks.

A man basket is perfect when a person needs to be lifted off of the ground in order to perform some type of maintenance or repair. The forks of the lift slide into slots on the bottom of the man basket to provide stability. The forklift operator can then use the forks to lift the person in the man basket as high as the forks can rise. Most man baskets have a swing door and a safety chain to insure that the person doesn’t fall out. Man baskets are often safer than ladders or scaffolding.

Forklift accessories make forklifts even more versatile. It is very important to use the forklift accessories in the manner for which they are intended to avoid costly equipment repairs or serious bodily injury.

Monday, April 27, 2009

Durable and Long-lasting Radiator Parts now on sale at Parts Train

Your car radiator is the primary cooling mechanism for your engine. Parts train's Radiators are a simple and elegant solution to the need for engine cooling. Parts train's Radiators are mostly made of aluminum. Light and strong, aluminum is great for making radiators. It is the material of choice for most of today’s radiators. Light and intelligently designed, aluminum radiators are standard on many of today’s new cars and trucks.

A small leak on your Radiator can be indicating a larger problem. A cooling system that runs low too often is less efficient and you can damage your cooling system by letting the coolant level get too low. Too little coolant flow can be bad, but at normal and high operating temperatures, the rate at which coolant moves through the radiator does not change the amount of heat that is dissipated by the cooling cores. The amount of cooling will not be reduced even when the mean temperature of the coolant rises and flows faster.

Many cheap coolants do not have the corrosion protection, PH balancing, or sediment prevention that the top-quality coolants do. These low quality coolants do not have the same additives of name brand coolants. To help your engine stay cooler, rev up your engine slightly when you are overheating in traffic to help push more air across the cooling cores and more coolant through the engine.

All water-cooled radiators have an automatically controlled electric fan on the radiator. The way the system is supposed to work is that, after the engine is started, the thermostat on the engine stays closed until the coolant temperature at the ENGINE reaches 87C (189F) degrees. It is the responsibility of the Radiator to keep the coolant temperature from running too high. However, if the temperature is too high it is not necessarily the radiator.

A poor radiator cap will not last as long or stay properly calibrated, and either open at too low or two high a pressure. Make sure your radiator cap is the proper one for your cooling system. Higher pressure means a higher boiling point, which means more efficient cooling. A new radiator cap is usually all that is required for this (but don’t over pressurize your radiator cores and wreck the whole system).

Most Radiators' cooling system failures arise from poor radiator maintenance. Many radiator problems can be prevented with regular maintenance and periodic professional inspections of you car radiator and cooling system. The most common radiator problems are: leaky fittings or seams, fin deterioration and bond failure, electrolysis, cracked tank, and fan damage.

Parts train's Aftermarket Parts, Replacement Parts and top grade Radiators are reasonably priced and the company makes sure they are durable. Parts train offers Volvo parts focused on reliability, quality, great designs and affordable price. With the Volvo tradition of designing efficient and innovative cars, Parts train has in its stock the widest array as well high standard Volvo Parts, Performance Parts, and Replacement Parts.

With only a few clicks, visit http://www.partstrain.com/ShopByVehicle/VOLVO and you will find Parts train's impressive array of highly durable and reliable Volvo Parts to match the equally impressive performance of your Volvo.

Sunday, April 26, 2009

Tips for maintaining your Snowblower

If you don't want to be standing out in the cold arguing with a snowblower that doesn't want to run, then do the annual maintenance before the snow starts flying. Regular maintenance will give you years of hassle free use, and less attitude from your blower. Don't forget the safety aspect, because without proper maintenance your snowblower could become a hazard.

Each fall before winter arrives, you should check all bolts, belts, and moving parts, to ensure they are not frayed, loose, or worn. Belts are best checked by removing and checking for cracks. Replace any worn parts, and tighten any loose bolts.

Turn your snowblower on its side and check the scraper bar. This is the bar that rubs against the ground and scrapes the snow off. This item wears, so check to see if it need replacement. If you neglect to replace the bar when it is worn, it will lead to damage on the snowblower's housing, and that's will hurt your pocket book. In fact, if your snowblower gets a lot of use through out the season, check it regularly.

Check the rubber paddles and the rubber on the auger. If your finger fits between the rubber and the housing it's time to replace the rubber. A new rubber will help your snowblower operate at its optimum performance levels.

Check tires for wear and proper inflation. Adjust as needed. If you have tire chains for your snowblower, have them handy or put them on in advance. There's nothing worse than searching in the freezing cold, while trying to remember where you put the chains.

There are only two types of snow blower engines: The two cylinder engine which uses mixed gas and oil. You'll just need to replace the spark plug on this style of engine.

If you have a four cylinder engine which uses straight gas, with the oil in the crank case just like your vehicle, you'll need to change the oil, spark plug, and filter. You should also check the oil each time before you start it. Most four cylinders use 5W30 oil, and hold approx 20 ounces. Refer to your owner's manual for the correct oil weight, and replacement part numbers.

Lube the drive and chassis. If you have two stage blower, make sure you check the lube in the gear box. Check with your owners manual whether you have a one stage or two stage. It will also tell you the type of lubricant to use.

If there was fuel left from the previous year, you'll need to siphon it off, and fill the gas tank with fresh gasoline. It doesn't hurt to add some methanol in with the fuel, once or twice a season, to avoid condensation from building up in the tank, or the carburetor icing up.

Saturday, April 25, 2009

Google Adsense Strategies and Tips

Adsense is beginning to make a huge impact on the affiliate marketing industry today. Because of this, weak affiliate merchants have the tendency to die faster than ever and ad networks will be losing their customers quickly.

If you are in a losing rather than winning in the affiliate program you are currently promoting, maybe it is about time to consider going into the Adsense marketing and start earning some real cash.

Google is readily providing well written and highly relevant ads that are closely chosen to match the content on your pages. You do not have to look for them yourselves as the search engine will be the doing the searching for you from other people’s source.

You also don't have to spend time in choosing different kind of ads for different pages. Google makes it very easy for you, with no codes to mess around for different affiliate programs.

You will be able to concentrate on providing good and quality content, as the search engines will be the ones finding the best ads in which to put your pages on.

You are still allowed to add Adsense ads even if you already have affiliate links on your site. It is prohibited, however, to imitate the look and feel of the Google ads for your affiliate links. One of the things you can do, however, is to utilize Google's custom palette to customize your Google ads, making them to appear a part of the web page itself. The idea here is to match background and links to match the theme of your site. People on the internet today are trained to click on a link that is blue, and if your Google ads have the same theme as your web page, it makes the Google ads appear to be a portion of your "content."

You can also filter up to 200 URLs. This gives you a chance to block ads for the sites that do not meet your guidelines, and also block competitors. Remember that it is unavoidable that Adsense may be competing for some space on web sites that all other revenues are sharing.

Owners of small sites are allowed to plug a bit of a code into their sites and instantly have relevant text ads that appeal to your visitors appear instantly on your pages. If you own many sites, you only need to apply once. Then ,you are issued a unique "publisher ID", which can be used on any site you currently own. A small snippet of Javascript is placed on your site in the location you wish the ads to appear in, and generally speaking, the ads from Goggle will appear in minutes. This ends the hassle of having to apply to many affiliate programs, and keeping track of many different URL's and user ID's and passwords.

As Google ads are very easy to customize, and can be placed anywhere on your site you wish, you can experiment with placement, colors, and themes. Many tricks are available to the resourceful webmaster, including adding images in conjunction with your Google ads to make them more noticeable.

The payment rates can vary extremely. The payment you will be receiving per click depends on how much advertisers are paying per click to advertise with the use of the AdWords. Advertisers can pay as little as 5 cents and as high as $10-12, sometimes even more than that too. Some savvy lawyers are currently paying as high as $75 for advertising the keyword mesothelioma! And you, as the ad publisher, are earning a share of that money generated.

If your results remain stagnant, it can help if you try and build simple and uncluttered pages so that the ads can catch the visitor’s eyes more. It sometimes pay to differ from the usual things that people are doing already. Google has many tutorials, including a "heat chart" which shows you where the best placement for ads are. You will need an account to access these tutorials. Sign up for an Adsense account at https://www.google.com/adsense/ It is also a refreshing sight for your visitor once they see something different for a change.

It is still wise to look at other people’s information and format your Adsense in a like manner. A wise old business axiom is to "find a good business model, then copy it." Let others do the hard work for you, and learn from a successful site. Just think about it as doing yourself a favor by not having to work too hard to know what content to have. Look to sites that have high page rank, and carefully observe their layouts, their content, and placement of their ads. A little time spent doing research can put dollars in your pocket down the road.

Publishers have the option of choosing to have their ads displayed only on a certain site or sites. You can also have them displayed on a large network of sites if you so desire. Google now has the option to allow other people to advertise on your site. This only makes good sense. If you are marketing to a tightly defined niche, you can place your own ads, written by you, on site that allow this option. The choice is yours, depending on what you think will work best to your advantage.

It is important to note that you cannot choose certain topics only. If you do this, search engines will not place Adsense ads on your site and you will be missing out a great opportunity in making hundreds and even thousands of dollars cash.

Topics to be avoided includes gambling, firearms, ammunition, tobacco or drugs. If you are being offered more cash in exchange of doing Adsense with these kinds, it is just like signing your own termination paper.

With all the information that people need in your hands already, all you have to do is turn Google Adsense into your own cash cow. It all boils down to a win-win situation both for the content site owners and the webmasters or publishers.

Our website, http://www.nextgendatabase.co.cc, is a good source of information for the beginning marketer. We present a lot of content for those needing more information on a variety of subjects.

Getting The Best Price For Your Used Car

You can get the best price for your used car only when a new care of the same model is being sold at the highest price. If a manufacturer gives discounted prices for a new car of the same model, you can’t sell your car at the best price. In other words, the best time to sell your used car is when the prices for the model you have are at the highest. Hence the important factor that affects the price of a used car is the price of a new car of that model you own. So it is better to wait until the price of a new car of your model goes up rather than selling it when the manufacturer gives discounts for a new car of your model.

Preparing your car for selling it is a must. You have to consider what the potential buyer thinks of your car. So you have to maintain the interior and the exteriors of your car properly. If your car is not clean inside and out, the potential buyer may not think positively about your car. This simple issue might make you lose a possible deal. Therefore proper maintenance of your car is essential to fetch a good price for your used car. Some people might overlook some serious problems in the car if the car looks shiny and glowing. Touch up scratches on the exterior and interior. Make up the small dents in it. Balance the tires properly. Clean inside and out. This might fetch you a profitable deal.

The price of your car should take into consideration the mileage and the condition of the car. You might also consider the demand for that model. Cars that have run for more miles are often not preferred and they are considered ‘used up’. Hence most of the people prefer cars that have run for fewer miles per year. Usually a potential buyer would consider the price that you have fixed for your car as the asking price and he would negotiate the price. It is always better to have a margin of 5f the price that you want to sell so that your can negotiate that 5

SUVs vs. Minivans: Making The Right Choice

Has your family started to cram into the old sedan like a pack of sardines? Have members of the neighborhood car pool begun to look suspiciously at your battered station wagon? Perhaps it’s time to retire the old family car and move up to a bigger vehicle. Often, the choice for a more spacious family vehicle is a toss-up between a sport utility vehicle (SUV) and a minivan. Both offer flexible passenger and cargo areas, comfortable seating for five to eight persons, and rear-seat entertainment systems. Although the SUV has a slightly higher risk for rollovers than minivans do, both are equipped with similar safety features, such as air bags and anti-lock brake systems. So, which one deserves to park in your family garage? To come up with the right choice, you need to look at how the vehicle’s styling, fuel economy, passenger and cargo space, towing capacity, and safety will suit your family’s needs and lifestyle.

Styling

More than a matter of need, a vehicle’s styling is a matter of personal preference. The SUV usually wins out over the minivan when it comes to appearance. With its rugged, sporty styling, an SUV oozes urban cool, unlike the minivan, which is perpetually associated with soccer moms and suburban neighborhood carpools. Most men would recoil at the thought of driving a minivan, so if your husband would be sharing driving duties, you might have to talk it out with him. Likewise, many teenagers wouldn’t be caught dead stepping out of a minivan, so if you’d be using the vehicle mainly to drop off and pick up your adolescent children from school, you’d have to consider their preferences, too.

Fuel economy

Minivans give better mileage than SUVs, which have a reputation for being gas guzzlers. If you want to squeeze more miles out of the gasoline tank, then a minivan would make a more economic choice than an SUV. Other ownership costs, such as maintenance and insurance, also tend to be higher for SUVs than minivans. Unless you’re willing to pay the price for being cool and stylish, the practical minivan is the way to go.

Passenger and cargo space

Sport utility vehicles and minivans have comparable passenger and cargo space, but the roomy interiors of a minivan can be a delight to young kids. Unlike SUVs, minivans also have a low step-in height, so they’re easier for kids to climb into. Minivans’ large picture windows afford young passengers a better view of the passing scenery, therefore keeping your impatient young ones amused for a good part of the ride.

Towing capacity

If you own a boat and like to take the entire brood for weekend sailing retreats, then an SUV would make an appropriate choice. SUVs have superior towing capacities, enabling them to pull practically anything between a trailer and a small boat. Otherwise, if you’re only schlepping groceries and your kid’s soccer team, then there’s no reason to overlook the minivan.

Safety

Although both have comparable safety features, SUVs have a higher rollover risk than minivans. SUV devotees counter this by pointing out that rollovers account for only three percent of all traffic accidents and claiming that SUVs offer excellent passenger protection in two-car collisions. It remains to be seen whether this supposed collision safety factor outweighs the risk of rollovers. If the threat of rollover accidents keeps you awake at night, then a minivan could give you a little peace of mind.

Perform Your Own Automobile Maintenance

Today’s cars can typically be expected to pass the 200,000 mile mark with consistent automobile maintenance. With the price of automobiles, you will want to protect that investment by performing regular maintenance. If you can do much of the work yourself, you will save a lot of money in labor. Invest in a good set of tools and choose quality parts when performing your own automobile maintenance.

If you have some skill, but want to learn more look for courses in general repairs and maintenance. These can often be found at your local community center, Community College or an automotive technical school in your area. Consider investing in a good repair manual for your car, such as a Chilton’s manual. The internet is a good place to look for articles and information. There are many sites devoted to auto repair and maintenance.

You will want to keep track of all maintenance performed on your car. You can do this in a log, a notebook or on your home computer. There is software available to help you keep track of maintenance. These programs track repairs, maintenance, replacement parts used on the vehicle and fuel consumption. You can use the same software for multiple vehicles.

Most software allows you to create a service schedule and will remind you when it’s time to perform maintenance tasks on each vehicle in your household. The software contains a wide variety of tips for car care. In addition, many have reference and diagnostic tools to help you diagnose various problems with your cars. Many companies offer a free trial that can be downloaded on the internet. This allows you to try out the program before investing your money.

Your owner’s manual will give you some basic information about when certain maintenance tasks should be done. Most tasks will be listed according to the mileage on the car.

3000 Mile Maintenance

Change the oil in your engine every 3000 miles. The filter should be changed at the same time. Newer synthetic oils are said to last longer without breaking down. When you change the oil, check the fluids, the air filter, tires, hoses and belts. At this time check the battery cables and terminals for corrosion. This can be removed with a wire brush or sandpaper.

5000-10,000 Miles:

Have your tires rotated and balanced every five to ten thousand miles. This helps the tires wear evenly and extends the life. The best tires should be put in the front of the car. Check the tire pressure regularly and check the tread for signs of uneven wear or damage.

15,000 Miles:

Change the air filter every 15,000 miles. A clean air filter improves the fuel economy of your car. A dirty air filter can cause the engine to run rough and stall. At this time you should also check the pads and shoes on your brake system. Check the brake fluid and top it of, as needed. The fluid should be clear. If you notice noise when the brakes are applied or the steering wheel shakes or vibrates, this can be an indication that the brakes need replacing. In this case, don’t wait check the brakes and replace as needed.

30,000 Miles:

Check the fluid level on your transmission. The owner’s manual will have information about the kind of fluid that should be used in your car. The manual should have directions on how to drain and replace the fluid. The pan gasket should be changed when the fluid is drained. Also at this time, give the car a tune up. Replace all spark plugs and wires.

50,000 Miles:

Change the coolant at 50,000 miles. See the owner’s manual for directions on how to perform this task.

Remember to take care of your car’s finish. You want the paint to remain in good condition for as long as possible. Wash the car regularly, even in the winter when salt from the roads can ruin the finish. Apply wax to protect the paint from the sun, salt and weather conditions. Don’t neglect the headlights, which can become cloudy and won’t operate as well. New Lite Headlight Cleaner and Restorer will return cloudy headlights to like new condition. Learn more about this product at http://www.mdwholesale.com

Friday, April 24, 2009

Used Car Loans

Want to buy a used car but just don't have the funds sat in your bank account? If so, why not consider taking out one of the many used car loans available on the loans market.

Used car loans are specifically designed by loans companies to provide used car buyers with a competitive finance arrangement through which to purchase a used car. Flexible loans terms are available from used car loans companies, as well as low APR deals suitable for used car purchases. Used car loans of up to £20,000 can be arranged on an unsecured basis, with loans companies offering higher loans amounts if security is supplied.

Advance plan your used car loans

When buying a used car it pays to do some advance planning and arrange your used car loan ahead of the search for a used car. There are many loans companies out there offering loans for used car purchases, so it makes sense to shop around to get the best loans deals for buying a used car. Look for car loans that are flexible to your needs and offer a low APR, so your monthly used car repayments on any loans taken out won't be sky-high.

As with all types of loans, you should first determine how much you can afford to borrow on loans to buy a used car. Loans calculators are available on the Internet and can be used to calculate loan and repayment amounts in accordance with different APRs. It is important to take into account other financial commitments too, including other loans, when calculating the loans amount that you can comfortably borrow to purchase a used car.

If you intend to buy your used car from a used car trader where they offer car loans / finance for their used cars, then do make sure that the loans deal you sign up to is better than the loans deal that the used car trader can offer. The APR rate is the critical thing here. On car loans tailored for used car purchases the APR rate - i.e. the rate of interest you'll pay on top of the used car purchase price - can be as low as 6%. Finance loans deals through used car traders may have a higher APR, so pushing the total cost of buying a used car up to an unacceptable price.

One final thought. When negotiating the price of a used car with a trader, they may accept your lower offer providing that you take up one of their loans to finance the used car purchase. If this is an option then do check the terms and conditions of their loans carefully, paying special attention to the loans APR rate, as the savings from your negotiation on your used car may not be as attractive as first imagined when you consider the final costs attached to their loans!

HomebuilderStocks.com Reports – Homebuilder Sector Hits Milestone: All Time Construction Spending High

Commerce Department report states that construction spending was at an all time high in September, and that consumer spending is still strong.

POINT ROBERTS, WA. – November 3, 2005 - www.HomebuilderStocks.com, (HBS) a global investment news and research portal for the homebuilder sector, reports that the month of September saw the homebuilding sector hit another milestone. According to a Commerce Department report, construction spending in September reached an all time high of $1.12 trillion as homebuilders took advantage of low interest rates. While September’s interest rates were still low, analysts predict that the Federal Reserve will be hiking rates up to combat inflation concerns as energy prices rise. Even though rates look set to rise, the homebuilding sector is well positioned as many parts of the country need to be rebuilt following recent hurricane activity.

September’s record breaking construction spending followed gains of .6% in both July and August. In recent weeks homebuilder stocks took a hit due to an uncertain outlook on consumer spending, but the Commerce Department report also stated that consumer spending was still strong, which sent sector stocks on a rally. Also on Monday, Centex Corp. announced a share repurchase plan to buy back up to 5 million shares of its common stock. At market close Centex shares traded at $64.34, down 1% from Friday. The nation’s biggest homebuilder D.R. Horton (NYSE: DHI) announced earlier in October that orders for new homes rose nearly 26% in the last quarter.

HBS does not make stock recommendations but offers a unique free information portal for investors to explore news, articles, and recent research. The site is currently compensated by featured companies International Barrier Technology Inc. (IBTGF: OTCBB; IBH: TSXV) and Cyberlux Corporation (OTCBB: CYBL).

Our current list of public companies in the sector includes: Toll Brothers, Beazer Homes USA, Inc., Ryland Group, Brookfield Homes, Centex, Inc., Home Depot, Homestore, Inc., KB Home, Lennar Corporation, Lowe’s, Monterey Homes, Orleans Homebuilders, Inc., Pulte Homes and numerous others.

For the complete list, click here: http://www.homebuilderstocks.com/Companies/HomebuilderStocks/HomebuilderStockList.asp

Featured Companies:
International Barrier Technology Inc. (IBTGF: OTCBB; IBH: TSXV) develops, manufactures, and markets proprietary fire resistant building materials branded as Blazeguard®. Barrier’s award-winning Blazeguard® wood panels use a patented, non-toxic, non-combustible coating with an extraordinary capability: it releases water in the heat of fire. The panels exceed “model” building code requirements in every targeted fire test and application, and are unique in combining properties that increase panel strength and minimize environmental and human impact. Blazeguard® provides Barrier’s customers a premium material choice meeting an increasingly challenging combination of requirements in residential and commercial building construction. Blazeguard® customers include four of the five top homebuilders! www.intlbarrier.com - http://www.homebuilderstocks.com/Companies/IntlBarrier/Default.asp

Cyberlux Corporation (OTCBB: CYBL) has created breakthrough lighting technology that provides the most energy efficient and cost effective lighting solutions available today. Several products are designed to address emergencies such as power outages or critical security lighting needs and others which bring newly developed heatless light into the home for use in closets, cabinet interiors and under cabinet lighting for kitchen counters. Cyberlux uses solid-state semiconductors, trademarked as its diodal(tm) lighting elements, which consume 92 percent less energy than incandescent elements and perform for over 20 years in contrast to 750 hours for traditional bulbs. http://www.cyberlux.com/ - http://www.homebuilderstocks.com/CO/CYBL/Default.asp

The Insiders Corner
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ECON is a privately owned corporate communications company specializing in: media relations, investor relations, and research on public companies and industry sectors, for the investment community. Nothing on our sites should be construed as an offer or solicitation to buy or sell any specific products or securities. All investments involve risk. Past performance does not guarantee future results, therefore investigate before you invest! Although we attempt to research thoroughly, we offer no guarantees as to the accuracy of any information presented. We encourage all investors to use our sites only as a resource to further their own research. The site is compensated by its "Featured Companies,” as outlined in our on-line disclaimer at www.InvestorIdeas.com/About/Disclaimer.asp. HomebuilderStocks.com/ECON is compensated by Featured Companies: IBH and CYBL. IBH pays ECON a fee of Eight thousand seven hundred dollars per month, plus 100,000 stock options. Cyberlux Corporation - Four thousand dollars per month. Featured Company on HomelandDefenseStocks.com and HomebuilderStocks.com

SOURCE: www.HomebuilderStocks.com.

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What I Have Learnt As A Beginner To Internet Online Business

Like tens of thousands of people who often venture online exploring ways to make a little extra money, I have been looking for ways that would allow me to eventually live a life with residual income and financial freedom.

Obviously, I did not know how except for the fact that many are making millions of dollars every year from Internet.

But I learnt fast, after having paid a lot of money to the so-called Internet gurus. I realised that there were a lot of scams, hyped-up promises, and just plain sure-way-to-loose-your-hard-earned-money programs. Very quickly, it became obvious to me that the promises of make-tons-of-money-with-no-effort-all-for-free had to be challenged because this is not true at all! What you get for nothing would be nothing. I learnt now how I should look every time before I leapt.

Building a business online is just like building a brick-and-mortar business offline. So you need both a good plan and a marketable product. Some friends advised that I should build a website around my personal interest or hobbies because it’d be fun doing so. That way, when the going gets tough, the motivation to persevere would be more likely to prevail. However I found that my own interest and hobbies were not necessarily what the market was looking for. In fact, I realized that I should look at other people’s interest instead.

The easiest way to get into business online is through affiliate programs which allow you to sign up as an affiliate member. You earn a referral commission from selling the program owners’ products.

These products are usually information products such as electronic books (eBook) and software that can be delivered as a file that is then downloaded directly to your customers' computers. They could be repeatedly reproduced and downloaded and sold at no cost. There’s no packing, shipping and delivery cost. Owing to this, affiliate program owners usually pay their affiliates high commissions (50% or more).

I learnt that it is best for beginners to start by joining a few affiliate programs, followed by announcing this to as many friends as possible to prompt them to visit my websites.

At the same time I was strongly advised against the use of “Spam”. Suddenly I found my list of friends to be pathetically short! Hardly 100 names!

I was feeling really inadequate after finding that many Internet entrepreneurs actually had a mailing lists of well over 5000, 10,000, 100,000…….

To start off, I needed a website, although people do make money without a website. By joining an affiliate program I did not have to worry about creating a website of my own because many affiliate programs do offer websites for free.

However I was advised to learn how to modify the website to differentiate it from many others having the same program so that I would have some advantages over others.

As I said, I had a miserable mailing list hence I needed to build one for visitors by their subscribing to my online newsletters. Oh yes, I have heard it a thousand times in my short stay in this business – “The money is in the list...that all important list which begins the flow of "traffic" …No list...No traffic...No traffic...No sales..”

I send these people my regular newsletter via “autoresponder” provided by the program and over time, I hope to develop a relationship with many of the visitors.

A newsletter allows me to share information and resources with my subscribers resulting in a positive rapport, friendship and eventually trust.

There’s a 30-day guide which is really cool. It takes me step by step each day to improve my business incrementally. The tips and tricks given are especially for professional business working from home. It exposes me to many possibilities, among other things, of how to drive traffic to my site. And I find joy in doing so especially in my pyjamas!

The program allows me to join a discussion forum. It is like walking into a big library, the only difference is that this is better because all the members have similar interest i.e. Internet business. This is where I find answers and solutions to my questions and problems. I find active and successful members discussing their latest findings, for instance, the best websites and software to use to improve our businesses. Another advantage in taking part in the discussion is that other members or visitors get to know my website located in my “signature file”.

Yes, I also learnt how to place my adverts. Here are some of the things that I’ve looked into:

1) The various locations where I can place an ad such as newsgroups, forums, ezines, and web sites.

2) How to post information to a mailing list or newsgroup for free but using a signature file to promote my websites.

3) How the program helps me to set up autoresponders to take away the chore of responding to visitors manually.

4) How to write articles and submit them to article directories to get free advertisement for life.

5) I’ve created a Blog of my own. It is an excellent way to provide visitors and customers with information at their fingertips, just a click away. I keep it fresh and alive by posting interesting articles on Internet business on a regular basis. The articles in the Blog also offer me free advertisement because each article carries a link to my websites.

In conclusion, if you want to make money on the Internet, it is a real possibility. But please do not expect something for nothing. You need to invest in your effort, time, commitment and at least some financial input. Once you’ve decided, go for it and. …..DON'T EVER GIVE UP!

Boosting Employee Morale With Employee Surveys

Do you know exactly how your employees feel when Monday morning approaches?

Are they eager to get back to a satisfying workplace and to perform important tasks?

Or, do they sit home Sunday night dreading another week of unimportant work performed for an ogre of a boss?

The truth is probably somewhere in between; but without actual knowledge of the facts, it’s hard to improve anything.

The ideal workplace provides employees with empowerment and direction when needed, but shies away from unnecessary micro-management. Employees feel they are contributing to meaningful goals in a significant way. The ideal workplace offers compensation and benefits that meet the needs of employees and cause them to remain loyal to an organization for the long term.

If you don't know where your employees’ morale level stands, you can't make life better or productivity higher. Better morale means greater productivity which translates into an improved bottom line. Unhappy employees miss more work and produce inferior work.

By measuring your employee morale level through an Employee Satisfaction Survey, you can learn how your employees feel – provided your employees believe that their honest input will result in appropriate change where needed. The danger of conducting Employee Satisfaction Surveys, of course, is that if you do not allow change where change is needed, you may well cause employee morale to drop even lower.

Suppose, for instance, that one result of a survey is that your employees feel your management style inhibits effective production of quality work. Would you be willing to alter your management style and more proactively empower employees?

If you’re not willing to change, you will likely be wasting time and money by performing surveys. If you’re willing to keep an open mind, surveys can lead your organization to greater heights and result in decisive morale increases.

Some questions that can reveal a great deal about employee satisfaction include:

(1) Do you feel that management listens to your ideas on how to best accomplish tasks?

(2) Is there a recognizable tie between how well you perform your job and your monetary compensation?

(3) Do you often feel you could do a better job if management would only get out of the way?

(4) Do you feel, once assigned a task, that you are empowered to perform that task?

(5) Do you feel that innovative thinking or "outside the box" thinking is encouraged and rewarded?

(6) Are there enough recognition programs for recognizing outstanding accomplishments on the part of employees?

An effective Employee Satisfaction Survey should not be too lengthy; 20 to 40 questions ought to reveal what you need to know about your employees. Whether you select yes/no questions or choose a 1 to 5 scale (where 5 means complete agreement and 1 means complete disagreement with a survey statement), you should, upon survey completion, compile the results using a database that will let you to analyze the results and convert them into bar charts or other graphics which make them easier to understand.

Once you’ve analyzed the survey results, feedback to the employees is crucial. Otherwise, they will likely conclude that what they have to say doesn't matter, resulting in an additional hit to morale.

Hopefully, some of your survey results will indicate areas of high employee morale. Those areas are not likely to need significant attention. The areas where employee morale gets low scores offer the greatest potential for improvement. Develop an action plan and implement that plan with full knowledge of employees. Better yet, involve employees directly. Employee involvement in the development of the action plan and its implementation can lead to positive outcomes and creative solutions to identified challenges.

Most importantly, be aware that you can only fix what you know is broken. Once you’ve identified areas of low employee morale, you can zero in on those weak spots and achieve measurable increases in employee morale, productivity, attendance and loyalty on the part of your employees.

Sales Commission - What Return Should You Expect On Your Sales Compensation Investment?

This article answers the following questions:

* How do most companies look at return on investment (ROI) for their sales compensation expense?

* What portion of sales compensation expense do companies allocate to managing existing accounts versus pursuing new accounts?

* Do most companies expect their salespeople to generate new, additional gross profit each year that is equal to or greater than their compensation?

One conclusion I have reached after working with many different kinds of companies is that there is little commonality in how they establish the desired return on investment (ROI) from their sales compensation investments. Every company's circumstances are different; as a result, what might constitute an acceptable ROI for one company will not be considered acceptable by another company.

Here are some questions to consider as you determine the desired sales compensation ROI for your company, and how that ROI should be split between existing accounts and new accounts:

* What is the value of each sales dollar produced? Is the value different if a sales dollar is produced by an existing account versus a new account?

* How does the time and effort required to maintain (and grow) existing customers compare to the time and effort required to bring on new accounts?

* Do accounts operate pretty much on "autopilot" once they have been brought on board, or must your salespeople continue to invest significant effort (in terms of internal prospecting, opportunity qualification, proposal generation, relationship management, etc.) to maintain sales volume and profitability?

* Once an account has been brought on board, can ANY salesperson manage the relationship, or is there something special about the relationship that exists between the current salesperson and the account?

I have seen cases where management held the opinion that ANYONE could manage and maintain the volumes of business that were being produced by major accounts. They questioned why they should continue paying high compensation to the salespeople who were managing those accounts.

In some cases management chose to reduce commission rates, which caused the salespeople who had been managing the accounts to leave the company. In other cases management simply switched account assignments and assigned less "expensive" (in terms of compensation) salespeople to the major accounts. Far too often the outcome from either approach was a slow decay in revenue that eventually added up to millions of dollars in lost sales.

Why did this decay in revenue occur? Close inspection identified two key reasons:

* The replaced salespeople had enjoyed truly special relationships with key players in the accounts. The key players' loyalty was to the salespeople, not the salespeople's employers. When the salespeople left, the key players saw little reason to continue to favor the salespeople's (previous) employers with their business.

* The replaced salespeople were extremely responsive and provided extraordinary levels of service. In some cases these salespeople were unusually successful in navigating their employers' informal networks. This enabled them to solve problems and do favors for their customers with a timeliness that other salespeople could not match.

If you determine that some of your salespeople DO have enough bandwidth to bring on new accounts, here are questions to consider as you set their "new business" goals:

* What level of market penetration has your company achieved to date?

* How much additional market penetration can your company reasonably expect to accomplish within a specified time frame?

* How many potential prospects exist in each sales territory?

* How do these potential prospects compare to your existing customers in terms of revenue potential?

* How many new prospects will a salesperson need to close to make any appreciable difference in their numbers?

Here are some final questions for you to consider:

* What percentage return are you currently receiving on your sales compensation investments?

* Do your salespeople produce multiples of their compensation in terms of profits back to your company?

* Is it really reasonable to expect your sales compensation ROI to grow every year?

In conclusion, the questions asked in this article can help you determine the desired return on your sales compensation investment, plus develop targets for ROI from existing accounts and new accounts. Don't let the fact that some salespeople earn high compensation cause you to set your ROI goals too aggressively. Instead, focus on the question, "How much return do we receive on the sales compensation we pay?" A solid return on your investment means you are completely justified in making that investment!

The 12 Reasons Why Most Ads Fall Flat On Their Face, Costing You A Fortune Instead of Making You The Money You Deserve!

1.You think you need ‘Image’ or ‘branding’ advertising because that’s all the so-called ‘top guns’ use in their advertising. You don’t use direct response advertising they don’t and you’d think they know best.

2.You never offer compelling benefits that cause your prospect to want to do business with you of your competitor.

3.You don’t use powerful, benefit driven headlines that literally stop your prospect in their tracks and draw them into the body of your ad.

4.You don’t tell your prospect what’s in your offer from them. But you do ramble on about your image, your business and what you are trying to sell him.

5.You don’t talk to your prospect like you know him. You don’t get specific and don’t motivate him.

6.You don’t address your prospect needs, wants and desires in your opening headlines. You’re to busying thinking about yourself or your company image! Remember, your prospect is thinking of one thing only WIIFM (What’s I It For Me?)

7.Your ads are boring and dull and look like all the other hundreds of ads. You don’t motivate your prospect to take ACTION. You don’t use energetic, exciting, action words! Your about as exciting as wet paint!

8.Because you copy what everyone else is doing, or do as the ad agency suggests, your ads are full of “white space” which leaves little room to add any benefits. (The only thing your prospect is looking for) You never have ads with a lot of copy. It’s the copy your prospects want. Information is King!

9.You don’t give specifics in your ads. Your prospects want exact numbers, percentages, results and testimonials. They want all the facts before they will make the decision to move towards a buying decision.

10.You don’t give your prospects any reason to act on your offer NOW. Tell them how to in a step by step process. Unless you tell them, them may not know what the next step is?

11.You don’t see your marketing, sales and advertising as a total system. It’s this total system that can either make or break you as a profitable business. They are not separate functions, with separate goals.

12.You focus on YOU, YOUR COMPANY, YOUR LOGO, YOUR CREDENTIALS, instead of focusing on what all of this can do for your prospect. What BENEFITS will them get if they buy with you?

Now you know the 12 reasons why maybe, some of the ads you are running are not pulling any responses at all! In fact they will be costing you and your company money EVERY TIME YOU RUN THEM!

7 No Cost Tips to Market Your Business

7 No Cost and Low Cost Tips to Market Your Business
by Kathleen Gage

Marketing a business can be fun, exciting and creative. It can also be very frustrating and expensive if one doesn’t know what outcome they are looking for or how to evaluate cost effective methods of marketing.

Over the years people have come to know me for my unique ability to develop low cost and no cost strategies to market and promote a business, product or service. Strategies that have realized incredible returns.

Some of my successes have included:

- Before my last book was published I pre-sold over $8,000 in books
- Over 250 people registered for a recent seminar in less than 2 weeks and the cost to promote was under $25
- One company used my strategies for a career expo and made over $180,000 in consulting fees
- One speaker sold over $23,000 in product sales back of the room at a two hour seminar with strategies outlined in my program

I don’t share this to impress anyone, rather to impress upon you when using the right strategies for your market, you can realize some incredible results.

People have also come to know me as someone who is a stickler when it comes to putting systems in place. My marketing successes are a direct result of the systems I have implemented.

With a bit of forethought, planning and desire, you can successfully market your business in a very effective manner. Below are seven proven strategies sure to increase visibility, leads and sales.

1. Business Cards
Business cards are often one of the most underutilized tools in one’s marketing.
Use the front and back of your business card to gain full benefit. Depending on your market you can put some very valuable information on the back such as a sports schedule, emergency numbers, or special dates people want to remember.

Keep some in your wallet, your automobile, on your desk, and some at home. Be sure to carry them with you wherever you go and be willing to hand them out as opportunity presents itself.

Creatively distribute your card. When you eat out you can leave one with the tip.
If you borrow a library book, use one as a book mark. Hand them to clerks in stores who may know other people who could use your product or service.

When someone gives you their business card be sure to enter their information in your database. Send them a short note or email within 48 hours of meeting them to keep your name fresh in their mind.

2. Send a picture
A great way to keep your name fresh in a customer’s mind is to send them a picture of when they purchased a product or service from you.

Put a picture of a buyer’s auto purchase in a beautiful calendar. Likely, the proud owner of the vehicle will display the calendar for the next 365 days.

For specialty gift shops, when a customer makes a substantial purchase, have a picture taken with the shop owner. Frame the picture and send it to the customer.
Chances are very good the picture will be displayed proudly for friends and family to see.

A dentist who specializes in smile makeovers can easily arrange to have a professional makeup artist and photographer capture the patient’s beautiful new smile. No doubt the patient will be more than happy to show others their new look.

3. Associations
Associations particular to your market are a great resource for marketing. There are associations specific to virtually any industry, job type or business. A quick web search will likely show you how much is available.

A major opportunity within many organizations is the chance to network. Additionally, to make presentations. Along with presentations come publications.
Often, when you do a presentation, you will get a mention in the association newsletter, their Ezine and/or on their website.

In many cases, when an organization has a newsletter or Ezine, they welcome the presenter writing a press announcement for them. It saves them time and often assures you have a better chance of the information making it into the publication.

They may also welcome you writing an article for their publication or website.
This lends itself to pre-presentation visibility. Additionally, you will position yourself as an expert and increase credibility.

Most organizations have the following opportunities that can help you to gain visibility and do some very effective marketing:

-Newsletters
-Internet listings
-Links to you website
-Discounted advertising rates
-Networking opportunities
-Business referral services
-Special recognition events
-Education seminars
-Business and membership directories

In many cases you will need to be a member of the association to take advantage of the multiple marketing opportunities. In other cases membership is not necessary.

4. Committee Involvement
Committee involvement is a great way to give back to the association or community while building visibility for you and your business. In some cases, you may even want to get involved in a committee where you have little experience or knowledge. This will give you an opportunity to stretch yourself and meet and network with individuals you may not have otherwise had the chance to meet.

5. Contests and drawings
Contests are a favorite for many businesses such as restaurants or those that have high foot traffic. Contests are a great way to build your database quickly.
You are generating very hot leads when you have a contest with people who have already frequented your place of business. The key though is to do back -end marketing. Far too many businesses hold contests, get lots of names and do nothing with them. In this case, it is a complete waste of time to hold a contest.
You can advertise a contest to gain new foot traffic in your place of business.
Trade show booths are a great place to hold a contest. Pre-show marketing helps to generate traffic at your booth. Invite people to stop by booth # _____ (whatever your booth is) to enter to win. Creative contests can also generate free publicity.

6. Cross-promoting
Join with other companies who have products or services that compliment yours and promote each other. Let’s say you have a massage business. You could partner with a candle company to sell their candles to your massage clients. They can give out coupons for your massage business. Or the candle company can partner with a gift basket company. Cross-promoting is only limited by your imagination.

This can considerably cut down the cost of business promotion and allow each business to use promotion techniques that might be too expensive to implement alone.

7. Bonuses
Secure special offers from various businesses who want to share a similar market as you. When a customer buys a minimum amount they receive a bonus packet with the various offers from the other vendors. This is a win/win all the way around. The other vendors gain visibility, you have something extra to offer you customers and the customers get incredible value for their purchase.

Be aware of who you cross-promote and joint venture with. You want someone who will be equally committed to a campaign.

Profit consistently at Online Poker

I have been playing poker professionally for nearly 5 years now. I have found a system that consistently profits. To find out more visit my website www.pokersuperjob.com


NOTES NOTES NOTES...The first and most important step is to take notes. Use a spreadsheet. Write down everything. Write down your time, bankroll and end result for each table played at. Why you won, or why you lost. Also note the casino site if you play at several. Never stop taking notes. I have notes going back for several years. I have found that playing at lower stakes tables is more profitable (which is obvious, as the players are usually less experienced. Less obvious information I found is that certain sites are more profitable for me. Some sites promote more and have new players, which is great for you. I talk about this more on my website. So always take notes and always learn from them

The second step to remaining profitable is to stay consistent. If you win a few big games and are up DO NOT jump to a higher stakes table and throw your entire bankroll into a larger game. I gradually step my game up to higher stakes tables over years. There is more money at these tables to make but the players are much better. You can use your notes to find the most profitable table for you. If you play at a higher stakes table you will make more money but it will take longer so you will make less over the long run. The key is to find the perfect table to suit you. As you become better and more experienced gradually move to higher tables and note the changes.

So be professional, keep notes and stay consistent. It will pay off in the long run.

Doing the Right Thing--Even When Her Job Was At Stake

Here’s a true story I’d like to share about doing the right thing—even when her job was at stake.

Her name is M. and she is an attorney who manages the legal department of an insurance company. As my coaching client I supported her through a really challenging ethical dilemma with her boss. She had finished giving her annual performance evaluations to her small team, two of whom received the highest marks. Their annual salary increments were based on these ratings.

M’s boss meanwhile was on a new track regarding performance evaluations. He felt that the trend in recent years was to for managers to be too generous. He wanted stricter accountability in certain areas and this meant lower ratings in general.

So he called her into his office one day and told her that he disagreed with one of the two highest ratings she had given. He wanted her to lower her evaluation for this individual.

M. genuinely respected her boss but felt that he was mistaken in this case. She really believed that the person to whom she had given the excellent rating deserved it. She thought it would be unfair and potentially very damaging to his morale and commitment to the job if his evaluation was lowered. So what to do?

M. had impressed me from the beginning of our coaching engagement with her deep connection to her spiritual values and how she tried to use them as guides in her work. She was nearing retirement age and was working on a Master’s degree in pastoral counseling, something she looked forward to doing at her church when her lawyer-ing days were over.

So after informing her boss that she didn’t want to change the evaluation rating of her direct report and why, he continued to pressure her to do just that. They had several conversations that didn’t create a win-win resolution.

We discussed her feelings, thoughts and options in a couple of coaching sessions. M. felt very strongly about her position and even concluded that, if push came to shove, she was willing to risk her job rather than back down on the issue. In fact, during one of our sessions, she was convinced her boss would fire her.
Fortunately for her, she was in a financial position where she could take an early retirement.

Would she have taken the same strong position on her value of fairness and honesty if she was at an earlier stage of her career? What if she had a young family to support—how would that have affected her willingness to compromise with her boss? Let’s face it, circumstances do play a role in how far we are willing to go to do the right thing. I guess everyone’s conscience operates differently, so there really isn’t any one “right” moral course of action in so many of the situations we face. We take everything into account—our values, our feelings, our needs, the needs of others who rely on us –and then we make the best ethical or moral decision we can. And that’s not always easy!

In a coaching session, we worked through the steps listed in the “Tips” section below. M. decided to stick to her guns and to let the chips fall where they may. Doing so had an interesting effect on her boss. He stopped trying to persuade her to lower the evaluation. Instead, he took full responsibility for his decision by lowering the evaluation himself and telling the employee that it was his decision. He prepared M. for what he was going to do and she had time to think it over before the three of them met together. She decided that, even though she disagreed with what he was doing, she could live with it as long as the employee knew where she stood.

During the meeting her boss took the high road and made it completely clear that the lowering of the evaluation was totally his choice and he gave M. the opportunity to state her position. The consequence of this was that her relationship with the employee remained solid and M. felt good about herself for taking a stand on one of her core values. Her respect for her boss increased because of the way he handled the situation in the end. The employee wasn’t happy, but his feelings were balanced out some by the show of integrity from both superiors, she found out later.

Notice how M.’s taking the moral high road influenced both her boss and her direct report to do the same. Instead of initiating a nasty grievance process or resigning, her employee dealt with his setback in-house rather than going outside for help or leaving.

This story strongly illustrates the ripple effect of putting trust and integrity principles into practice at a high level. When one person does this, it seems to turn on a light for others, and that’s really beautiful to behold. It’s so easy to take our cues from others, after all we’re social animals. But then someone comes along who takes their cues from somewhere else, from a place deep inside and we call that special place by so many different names. So when a courageous person does this, then we are all reminded that we have that place inside too, and we start to dare to live from there once again. I want to encourage you to be that courageous person.

If you are struggling with an ethical dilemma at work, and aren’t sure how to move forward, email or call me, and I’ll be glad to discuss the situation with you.

Tips for Doing the Right Thing When Facing a Tough Ethical Choice:

* Take your time. Before making a tough ethical decision at work, take the time to identify the core value you feel is in danger of being compromised in the situation.
* What are your needs? Once you identify your core value at play, clarify your needs in the situation. For instance, M. needed to act with fairness and honesty, to maintain her direct report’s high morale and commitment, and to continue her good working relationship with him.
* Look for the third alternative. What are your options for getting these needs met? This can be tricky, because if strong emotions come into play, which they often do, it’s human nature to narrow down our options to one or two courses of action, usually the ones at either extreme such as giving in or getting out. There may be a third alternative you just can’t see yet for meeting your integrity needs. In M’s case, the third alternative presented itself after she drew her line in the sand. I’ve seen that happen a lot. When you take a strong stand, the other person stops trying to change your thinking and changes their own instead.
* Wait and see. Sometimes, if possible, doing nothing is the best response to pressure to do something that feels unethical or against your conscience. The person applying the pressure just stops after a while, often because they regained their emotional balance.
 
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